Feira de Santana is a fast-growing city of 600,000 in Brazil’s northern region of Bahia. Its proximity to Salvador makes it a crucial transport node for goods and people all over Brazil. WBCSD’s member Pirelli has a world class production plant in the city that exports all over the continent. As a significant employer in Feira, Pirelli has a keen interest in supporting the city to deliver safer, cleaner, more efficient and accessible mobility to its citizens. To this end, WBCSD and Pirelli have worked with the Prefecture of Feira to develop.