Advances in automation and Artificial Intelligence (AI) are transforming the world of work at an unprecedented pace. As providers of work, and as drivers of both the creation of new technologies and their application in the workplace, expectations for business to steer the future in a positive direction are great - but a clear and forward-looking view on appropriate business action has been absent from the debate.
The combination of rapid technological evolution, socio-economic polarization and disillusionment of the workforce could lead to jobless growth, income inequality and social instability at a global scale.
The challenge is further compounded by global trends of climate change, shifting demographics, migration pressures, increasing urbanization and political backlash against globalization.
If businesses don’t act, they will be unprepared for these challenges and unable to realize the opportunities of building a stronger business in a thriving society.
Everyone is talking about how to prepare for the future of work. We want to work with business to shape it.
Taking a positive and proactive approach to shaping the Future of Work will enable companies to respond to people’s desire for income security, well-being, empowerment and purpose.
And it will ensure a future where people and business don’t just adapt, but thrive. A future with inclusive workforces that are secure, motivated, skilled and prepared for any challenge that comes next. Where people’s lives are enriched by advancing technology. And where society can prosper from equal access to new opportunities
WBCSD’s Future of Work project is calling on leading businesses to combine their insight, innovation and influence to:
Be responsible – Build foundations for fair and meaningful work, implement new technology responsibly, and operate with high levels of transparency and trust.
Be transformative – Work together to create strategies and business models that enable an equitable, diverse, inclusive and empowering future of work – contributing to future-fit businesses, labor markets and social security mechanisms, with people at the center.