Coke develops new Earth-friendly bottle
 ClimateWire,
15 May 2009 - Coca-Cola Co. is working on a new type of beverage bottle that is more Earth-friendly and could potentially replace some of the environmentally harmful plastic it now uses.
The new package, called "PlantBottle," replaces the conventional petroleum-based resin bottles with a blend of petroleum-based materials and up to 30 percent plant-based materials. The blend could make the bottles easier and cheaper to recycle, while reducing the time they remain in landfills.
"We're interested in developing the packaging of the future, which we think is going to be in some ways derived from either plants or something else that is a naturally occurring resource that's not under stress like petroleum," said Lisa Manley, a Coca-Cola spokeswoman.
Coca-Cola North America will first test the new bottles with its leading water brand, Dasani, and will move to carbonated brands later this year. Next year, Vitaminwater is expected to use the new bottle.
According to the Container Recycling Institute, a Washington-based nonprofit advocacy group, consumers use about a billion plastic polyethylene terephthalate bottles every week, while only 18 to 23 percent are recycled (Rob Keefe, Atlanta Journal-Constitution, May 13). --
This article is reproduced with kind permission of E&E Publishing, LLC.
For more daily news and articles, please visit the ClimateWire website
or
subscribe to Greenwire's E-mail Alerts.
|
Please note:
This article is for information purposes only. The WBCSD does not represent or endorse the accuracy or reliability of any information provided. |
|
 |
 |
 |
|
| Author |
|
|
ClimateWire |
|
|
|
| Publication Date |
|
|
15 May 2009 |
|
|
|
| Document Type |
|
|
News articles
|
|
|
|
| Issue/Topic |
|
|
Business Role/CSR
Sustainable Value Chain
|
|
|
|
| Company |
|
|
The Coca-Cola Company
|
|
|
|
| Source |
|
|
Climatewire
|
|
|
|
| Include In RSS |
|
|
Business & Sustainable Development News
Corporate Social Responsibility News
|
|
|
|
|
|
|
|
