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Driving success: Human resources and sustainable development

This briefing has been designed for HR managers and people with responsibilities for recruitment, performance evaluation and training and development. It focuses on the issue of sustainable development – a term which many HR managers have become accustomed to hearing alongside jargon such as stakeholder engagement and Corporate Social Responsibility (CSR).

Sustainable development is a compelling idea for many people. It is concerned with how business can contribute to some of the most significant challenges that the world faces today – from climate change and biodiversity, to working conditions and health amongst the poorest in the world.

But HR managers have often struggled to introduce sustainable development within their organisations. How, for example, should they integrate these issues into programmes for recruitment and staff development, and how can they use their knowledge of the business to bring critical issues to the attention of senior management?

Driving Success describes three critical challenges facing human resource professionals today – practical problems identified and debated by HR managers themselves.

  • Recruiting and retaining top talent
  • Creating incentives for exceptional performance
  • Enhancing critical competencies

Driving Success highlights a variety of ways in which companies are beginning to respond to sustainable development opportunities.

  • The cases are distributed throughout the briefing, and are supplemented by a set of further resources

Driving Success is not an A to Z manual on HR and sustainable development, but it does provide a starting point to think about the key issues in your company today.

  • The briefing guides you through a series of questions, which take you from the broad challenge of sustainable development to some practical actions.

The briefing does not claim there are any easy routes for HR managers to benefit from the challenge of sustainable development. Instead it asks you to test the role and relevance of sustainable development in your everyday work: how it can help your business address its strategic goals and generate long-term value; and what you can do to make this happen.

In short, how can you make sustainable development good for your career and good for your company?

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See also


Author WBCSD
Publication Date 11 Oct 2005
Document Type Publications
Issue/Topic Business Role/CSR
Implementing SD
Source WBCSD
 
  hr.pdf584 kb

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