Tire Industry Project

Established in January 2006, the goal of the Tire Industry Project (TIP), working under the umbrella of the World Business Council for Sustainable Development (WBCSD), is to identify and address the potential health and environmental impacts of materials associated with tire making and use.

This project is chaired by the three largest tire manufacturers – Bridgestone (Japan), Goodyear (US) and Michelin (France) – and includes a total of eleven companies representing approximately 65% of the world's tire manufacturing capacity.


Tire & Road Wear Particles (TRWP)

The current major focus of the TIP research effort is developing a better understanding of the fate and possible effects of particles generated during normal tire use and wear.  These particles are not simply rubber pieces from the tire, but rather an agglomeration of material from the tire along with material from the road.

End-of-Life Tires (ELTs)

Discussions on the environmental impact of tires frequently focuses on the management of tires that have reached the end of their useful life (end-of-life tires, or ELTs).


The development of new nanomaterials in tires could result in significant benefits for customers, the environment and societies more generally. Potential fields of improvement include increased car and truck fuel efficiency and durability, and reduced greenhouse gas emissions and tire weight.

News and Insights

Next Event

Liaison Delegate Meeting 2018

16 - 19 April, 2018,
 Montreux, Switzerland

More Events

Council Member Meeting 2018

22 - 25 October, 2018
, Singapore
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Philippe Fonta

Managing Director, Cement Sustainability Initiative & Tire Industry Project

Anne Cécile Rémont

Director, Tire Industry Project

Yujin Ducatillon Kim

Manager, Tire Industry Project